Message-Id:	<200104092311.TAA22545@delorie.com>
From:	"Gary Patrick" <GPatrick AT Patrickmarketing DOT com>
To:	<djgpp AT delorie DOT com>
Subject:	SURVEY RESULTS ANALYSIS
Sender:	"Gary Patrick" <GPatrick AT Patrickmarketing DOT com>
Mime-Version:	1.0
Date:	Mon, 9 Apr 2001 16:11:32 -0700
Reply-To:	djgpp AT delorie DOT com

SURVEY RESULTS ANALYSIS



Hello,

Recently, thousands of key executives in U.S. corporations were
asked to provide their opinions on key business and marketing
trends.  Patrick Marketing Group has tabulated the responses,
and is now happy to present this free report below:

http://www.patrickmarketing.com/reports1.htm

Find out how companies are:

1. Using CRM as a tool to enhance the value of customer relationships.

2. Improving their approach to business development, using the
Internet as the enabling technology in identifying and establishing
these relationships.  

3. Analyzing their approach to sales and marketing, identifying and
dealing with weaknesses in this area.  

4. Improving channels relationships and optimizing "mind-share" in
the channel.

5. Using sales force automation (SFA) to improve forecasting and
accountability.  

6. Dealing with the animosities that exist between sales and
marketing.

7. Empowering the sales force to better penetrate existing customer
accounts.

8. Using database-driven, "rifle-shot" marketing.

We hope you find the charts and analysis to be both enlightening
and useful.


Highest Regards,

Gary Patrick
President
Patrick Marketing Group
www.patrickmarketing.com
Phone: (800) 721-8287


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