Message-Id: <200104092311.TAA22545@delorie.com> From: "Gary Patrick" To: Subject: SURVEY RESULTS ANALYSIS Sender: "Gary Patrick" Mime-Version: 1.0 Content-Type: text/plain; charset="ISO-8859-1" Date: Mon, 9 Apr 2001 16:11:32 -0700 Content-Transfer-Encoding: 8bit Reply-To: djgpp AT delorie DOT com SURVEY RESULTS ANALYSIS Hello, Recently, thousands of key executives in U.S. corporations were asked to provide their opinions on key business and marketing trends. Patrick Marketing Group has tabulated the responses, and is now happy to present this free report below: http://www.patrickmarketing.com/reports1.htm Find out how companies are: 1. Using CRM as a tool to enhance the value of customer relationships. 2. Improving their approach to business development, using the Internet as the enabling technology in identifying and establishing these relationships. 3. Analyzing their approach to sales and marketing, identifying and dealing with weaknesses in this area. 4. Improving channels relationships and optimizing "mind-share" in the channel. 5. Using sales force automation (SFA) to improve forecasting and accountability. 6. Dealing with the animosities that exist between sales and marketing. 7. Empowering the sales force to better penetrate existing customer accounts. 8. Using database-driven, "rifle-shot" marketing. We hope you find the charts and analysis to be both enlightening and useful. Highest Regards, Gary Patrick President Patrick Marketing Group www.patrickmarketing.com Phone: (800) 721-8287 If you wish to not receive these offers in the future, please respond to this e-mail and place the word “remove” in the e-mail.